Why Custom Web Development? Here Is The Answer

A custom website is an extraordinary or out-of-the-box website, built completely keeping in consideration the business's prerequisites, specific functionalities, and type of customer experience it wants to offer. Developing a custom web solution since means building straight from the scratch with no deploying of any format in any specified method. The debate in the minds…

A custom website is an extraordinary or out-of-the-box website, built completely keeping in consideration the business's prerequisites, specific functionalities, and type of customer experience it wants to offer. Developing a custom web solution since means building straight from the scratch with no deploying of any format in any specified method.

The debate in the minds of business entrepreneurs whenever to build a website as a custom one or just as a regular website model is a common one. While both have their own sets of good and bad aspects, there is not just one option. You need to get the that suits your purpose and business criteria well. However, if you have a plan to let your website outshine other competitors, then custom web development is the right option.

# 1 Builds an exceptional brand recognition

In the online space, the key idea of ​​getting an appealing website is making a distinct brand presence globally. So, a custom website is the most fitting option in the light as that can get you personalized design templates, themes, colors, fonts and signature style as per your brand. While with custom development you start from the scratch, there's typically no confinements, no format restriction or no sticking to a particular layout. So, building a site just as a representation of your brand's identity, gets you recognition easily in the market.

# 2 You get long-term runtime assurance with scalability

One supreme advantage of having a custom website built is scalability. In the long run, when your business will diversify, you will need to add more elements or specific functions for your added offerings. Doing the same for a layout-based website is cumbersome and needs a major overhaul. But, a custom-based site, where everything is tweaked in from the beginning as per your requirements, making some more additions and adjustments is super fast and easy.

# 3 User-experience is always on priority

Creating a website with customization is the most reliable idea for your business if you want to prioritize the user experience on your website. Firstly, you know your clients can access it from any device, a desktop, mobile or tablet or a browser or some portable workstation. So, you need to optimize the site for every device's screen and make them compatible with every browser, if you want to provide ideal customer experience.

# 4 Custom websites help you stay secure

In case you want to create a site by keeping tight security, then custom development is your correct option. You can ask your developer about the level of security, authentication tools or plugins you want. Whereas, in case of a flat layout design you can have only the security choice that it supports.

Obviously, if you want to have a site that is perfectly relevant with your business and expect it to scale up in future when you have more visitors or in an event when you have your own offers, then run a custom site.

Teach and Learn Through Moodle Based E-Learning Platform

Introduction : Moodle is an e-Learning platform that was released to the public in August of 2002 as a free software that's available to anyone for download. Moodle the abbreviation for “Modular Object-Oriented Dynamic Learning Environment” is a learning platform that was designed to offer the best interactive learning experience for the users. Both the…

Introduction : Moodle is an e-Learning platform that was released to the public in August of 2002 as a free software that's available to anyone for download. Moodle the abbreviation for “Modular Object-Oriented Dynamic Learning Environment” is a learning platform that was designed to offer the best interactive learning experience for the users. Both the trainers and the learners benefit from its simple yet feature rich environment, which are customizable and effective at the same time. All these signals are essential and make for a good e-learning platform. Due to which, the number of customized versions of this software available to the public has increased to tens of thousands over the years.

Moodle being a very interactive tool allows for the trainers as well as the learners to work in co-regulation with each other, creating unique online course structures that are customized exactly to their specific needs. The flexibility of this continuously evolving platform which is molded consistently to attain fineness and credibility is what has bought 70+ million dedicated users to it.

Teaching and Learning with moodle

The reasons behind why moodle is the most preferred e-learning platform for great many users, are numerous; let's have a look at some of the important ones and how it effects teaching or learning.

Reliability: This tool has been around for over a decade now, and during these years has undergone numerous changes, to become what is now very reliable and proven resource. From Institutions to Universities, both small and big have chosen to use moodle as their teaching platform; This shows us how trusted this e-learning tool is.

Free License: This being an open-source software, anyone can download it for both commercial or non-commercial usage without any licensing fee. As, the tool can be modified and extended to the user's specific needs, its cost-effectiveness is its major benefit for trainers and institutions.

Mobility: This is a web-based platform and thus accessible from anywhere and on any device, making its contents reachable by anyone with an internet connection. It's cross browser compatible and is also available in responsive themes for better usability making moodle a perfect learning tool for students on the move.

Security: One of the major concerns of criticisms was its security and privacy capabilities. However, through constant updates and regular checks, the moodle platform has proven to be very strong against unauthorized usage, data loss and similar misuses. This e-learning platform is so ideal for trainers and the learners looking for a safe medium.

Multilingual: Moodle is available in multiple languages, so apt for students of different culture and various parts of the world. The community is responsible for taking moodle beyond the limitations of its base language. Now the e-learners can opt for available 120+ languages.

Community: And then the most important aspect of all “the community” is the driving force behind moodle's success as a prominent Virtual Learning Environment (VLE). The dedicated international community provides continuous support and intense bug fixes, guaranteeing a resource that's fit for training institutions and organizations for small and large scale.

A Complete Package: Moodle has undergone years of development on various fronts to make it a complete tool-set for all types of online courses. Users can configure the very core of this tool and enable or disable its various features to make it the package they would want to support. The package guarantees resource for the following features:

  • Save a lot on course materials
  • Interactive homework / assignments
  • Little to no paperwork
  • Evaluation of skills are fully customizable
  • Wide range of learning activities
  • YouTube video embedding
  • Feedbacks and details are stored meticulously
  • Automated grade-books

With these collective attributes, moodle LMS (Learning Management System) serves its users with the best of online learning and training environment.

Becoming an Agile Stealth-Change-Agent

Are you trying to become agile, but frustrated by your company's “business as usual” attitude? Are you a change agent who really wants to help your organization get better, but you're always running into brick walls with people invested in doing things the same old way? Maybe you should stop beating your head against that…

Are you trying to become agile, but frustrated by your company's “business as usual” attitude? Are you a change agent who really wants to help your organization get better, but you're always running into brick walls with people invested in doing things the same old way?

Maybe you should stop beating your head against that brick wall. If you really want to increase your organization's agility and performance sometimes the best way is not the direct head-first approach. Maybe you should try what I call the “stealth-change-agent” approach. Let me explain.

What if you stopped talking about agile and behavior change altogether? What if you changed the conversation to focus on what your colleagues feel would really help them. Do you know what they believe the goal of their job is?

I suspect if you change the conversation you may just find there are more things you and your colleagues agree on than you thought. Let me give you an example.

What if you started the next conversation by asking one of your software developers what are the things that typically get in their way keeping them from getting their job done effectively and efficiently?

Although I do not know exactly what answer you will get, I bet the answer you get falls into one of the following 7 areas:

1. Poor requirements

2. Stakeholders too busy to cooperate

3. Stakeholders who can not answer their questions

4. Team members who are not easy to work with

5. Tools or practices that are not sufficient for them to do their job

6. Work tasks that are not specifically defined

7. Not being given enough time to get the job done correctly

After you hear their answer your next step is to dig a bit deeper. For example, let's say that software developer replies with;

“My biggest problem is that my boss never gives me enough time to do the job right.”

So next you ask;

“What are the tasks you wish you had more time to do?”

And suppose the software developer replies with;

“I never have enough time to test my software before my boss is pushing me to release it.”

I actually did have a software developer recently give me this answer when I asked him that question and I quickly responded by asking him;

“Did you let your manager know how much time you needed to complete your testing?”

And he quickly replied;

“No! How could I? I do not know how long my testing will take because I have no idea how many bugs I am going to find.”

Well, that obviously led to more discussion and ever we came up with some ideas that he agreed to try that would help him let his boss know how much work he has to do to test his software correctly.

I told him I would follow-up in a few weeks to see if the ideas helped. The great part about this approach is that I no longer feel like I am constantly banging my head against a stone wall when talking to software developers about process improvement. I am now actually having useful conversations with software developers who never wanted to talk about process before. I have used this “stealth-change-agent” approach before and it really works! If you decide to try it be sure and let me know how it works for you.

Noteworthy Suggestions to Becoming an iPhone App Creator

Have you been planning on creating an iPhone app? Chances are, you will think you need to be a programmer to get the job done. But that is not true. You can easily create an application for the iPhone even without having programming skills and knowledge. This article will help you better understand how you…

Have you been planning on creating an iPhone app? Chances are, you will think you need to be a programmer to get the job done. But that is not true. You can easily create an application for the iPhone even without having programming skills and knowledge. This article will help you better understand how you can become an iPhone creator.

How Someone From Marketing Can Develop an App?

You will not believe it, but someone related to a marketing background can also create a compiling app without coding knowledge. With 1.3 million apps available in the Google Play Store and 1.2 million apps in the Apple app store, and still counting you need more than just a feature-rich product to catch the audiences' eye. You need a good marketing plan, so as to make your end-product reach to a wider audience far and wide.

So, if you are a marketer and interested in application development then you should conduct some research to explore market that might be seeking for the same app that you might have developed. Another good alternative is to create an in-app store using which you can sell your products via your application. However, you will first need to create an app.

Fortunately, there are several frameworks and tools available online that help you develop an app with no need of programming knowledge such as PhoneGap, Firebase, TheAppBuilder and many others.

How can Creative Can Develop an App?

If you are a creative, you can develop a great looking app with a strong design. You may be a graphic artist or any designer, and will have good designing skills and knowledge of using technologies such as Flash. You can put your creativity to use by creating a compelling and beautiful artwork that can help grab attention.

In order to make maximum use of your creativity, you can use tools such as Adobe Air to create a stunning and feature rich application. If you are a designer, then you can opt for a good designer tool such as InDesign CS 6 to build visually appealing iPhone apps. However, make sure that you know about the internal specifications of the iPhone (for which you are creating the app).

How Beginners Can Build a Great App?

If you are a programmer and want to develop iPhone applications, then you will have to learn programming language, especially the Objective-C and Swift languages. However, a beginner without any coding experience should use Swift. This is because it's easier to learn. There are a number of tutorials and resources available online that enable you to learn and use Swift language.

In case you need assistance for your project, you can look for a development partner. Put simply, search for a mobile application developer who can assist you in your development project. But make sure that your service partner has good years of experience and proficiency in developing iPhone apps.

Conclusion

Do you want to become an iPhone app creator? Well, then reading the above discussed key points will definitely help you become one and succeed in your development venture.

How Mobile Apps Are Impacting Business ROI

One of the smartest ways to get your cash registers ringing in business is to streamline your operations, tracking your progress and increase the productivity without any manual intervention. Yes, today's amazing technology and applications are loaded with all the facilities to help you turn your cause into profit via a simple business app. If…

One of the smartest ways to get your cash registers ringing in business is to streamline your operations, tracking your progress and increase the productivity without any manual intervention. Yes, today's amazing technology and applications are loaded with all the facilities to help you turn your cause into profit via a simple business app. If you're an established organization you should not overlook the benefits of modern technology, and if you're an ambitious startup there's simply no other way but to get a business app as soon as possible to give your business the much needed boost.

There exists elaborate lists of business apps that are extremely useful for entrepreneurs. Following are some of the key features that are benefitting business operations in a noteworthy way:

Push Notifications:

This facility allows your app to notify a user about an event, message and more even when the user is not actively using the application. When a device receives push notifications, an app icon and a message appears directly in the status bar. And, when this notification is read by the user, the business app automatically trace the information back to you. Push notifications can be sent to multiple users and is a boon in the face of events, campaigns.

Data Gathering:

With customized business apps you can easily track every move your customers makes, right from the moment he / she lands on your website. What joins them and what is a total no for your business to getting popular among the customers, you can do everything by developing a customized application. In fact, tracking signals from mobile devices is opening a whole new world of analytic and data-gathering opportunities for retailers stuck in the physical world.

Targeted Advertising:

Business organizations that have already tasted the benefits of target marketing via apps are quite positive about the concept. From providing users with product information, flash sales or deals, and to speeding up the checkout process with a completely contact less payment system. Businesses now have a way to enhance their consumer experience in a big way.

Identifying Sales Opportunities:

Another big reason for businesses to lease on mobile apps is that mobile devices have opened up a whole new world of sales opportunities. Due to Geo-agnostic marketing options via mobile apps, consumers who are enjoying free time like shopping, waiting for movie tickets, can be targeted to engage with your brand. Thus, a mobile app maximizes the opportunities of reaching out to users through push notifications supported by an easier path to transact.

Announcing Offers / Discounts:

This facility is purely interconnected with Geo-Agnostic advertising. You can use data collected through Geo-Tracking and Ad Campaigns to deliver just-in-time offers / discounts. This will not only ensure optimized success of your campaign, but will also increase your ROI by many folds.

Application Lifecycle Management

Today for an application to be successful there should be an organized development platform that enables control of an application lifecycle, simultaneously reducing the costs and provides continuous business solutions. Application lifecycle management – is supposed to be a strategic answer to application chaos and a means for business growth. According to the Online Cambridge…

Today for an application to be successful there should be an organized development platform that enables control of an application lifecycle, simultaneously reducing the costs and provides continuous business solutions. Application lifecycle management – is supposed to be a strategic answer to application chaos and a means for business growth.

According to the Online Cambridge Dictionary, a lifecycle means the series of changes that a living thing goes through from the beginning of its life until death, while management imposes the control and organization of something. Projecting these definitions on the information technologies sphere application lifekeeping management can also be generally explained by summing up the two terms, though with light changes due to a specific character of the subject (software applications). So, dilettantish, one can defy application lifecycle management, or to put it in short, ALM, as a process of governing and controlling a software application existence from its first appearance until it reaches its final point, in other words, until it is removed from the market.

However, taking into account the modern market challenges and requirements to any product, including a software application, we can not limit ourselves with such a narrow view concerning ALM. Let's get deeper into the topic. From a more scientific perspective application lifecycle management is the entire period of managing the life of an application from a concept to its removal. This period encompasses the whole development process which is not so far away from us as it looks to be at first sight.

Applications are used for private and business purposes. Surely, there is no doubt ALM is first of all made for business customers. However, as far as any application lifecycle encompasses certain stages, it will be better to examine them referring to a approved Skype application and make the ALM definition clear for everyone. It is always right to go from an easier to a more complex thing.

Let's see which components ALM consist of. Here one can reason on an everyday level.
Without doubt, each of us faces ALM every day. Suppose the top 10 examples of applications include Microsoft Word, Google Chrome, Windows Media Player, World of Warcraft, Adobe Photoshop, iTunes, Skype, Steam, Adobe Dreamweaver, and Corel WordPerfect. On a philistine level we are offered to “refresh” this or that application in our PC. This is a part of ALM in a broad sense which satisfies a necessity to make an application more adaptive to the needs of users and, in such a way, more profitable at the market. (Generally one can defy the goal of the ALM in such a way in general).

In other words, an update of an application is one of the application lifecycle stages. However, the ALM itself begins much earlier.

Let's take Skype as a philistine and for all understandable example. Just some information:

Skype was founded in 2003. The first public version was released on 29 August 2003.

At first, the application had a simple interface, voice adapted unlike ICQ and MSN Messenger. During installation Skype chose the language localization of Windows and had a quick and easy registration login in comparison with competing programs. It was and is easy to install. This is how Skype's ALM began, with an idea that users demand a highly innovative product, easier to be appreciated, in this particular case in comparison to the existing communication programs, and this can also be called required management. It is also a continuous process through the project. Thus, referring to our Skype example, the Skype 1.2 Version included Voicemail for the first time, as well as introduced a Skypeln function that allows linking a Skype account with a phone number. In other words, requirement management as a part of the ALM includes verification and adaptation of an application to the needs and expectation of its users and stakeholders, both external and internal. Generally, requirements management investigates the situation, makes a decision on the requirements' feasibility, then designs and constructs the application, tests it to make sure that the work still complies with the initial requirements and budget and finally releases the application. The requirements management extends over the entire application lifecycle management and is its critical point, is a method and a means to provide what business need.

Then, one should mention a more narrow and specific component of the ALM – software architecture. To put it briefly, it includes software components and relationships between them as well as features of both the components and relations. Software architecture encompasses instruments to design an application.

As an obvious case, we refer again and again to our simple application example – Skype. The Skype architecture consists of a central registration server to which all clients register, its main operation principle is a peer model.

Application architecture is closely interconnected with computer programming which makes an executable program out of a problem. It creates an algorithm in confirmation with which an application works.

Since an application is created, it should be tested. Application testing is a vital stage of the application lifecycle management. Actually, it validates an application and answers the question whether requirements for its development are met. From the technical point of view, application testing presupposes that no mistakes should occur after its release. In other words, ALM is demarcated with an application testing as far as the matter of quality predetermines the success or failure of the deal. Moreover, applications should be maintained, which means amendments with a view to correct faults and improve the operation and the optimization on the whole. A few days ago the Microsoft Corporation stunned the world announcing that it develops a program that will make a near real-time speech-to-speech translation in Skype. In this particular case application maintenance measures enhancement of the application's capabilities.

However, sometimes maintenance is perceived as correction or defect tracking which is also an aspect of application maintenance. Moving on to the next explanation, it's necessary to mention change management. According to Meir Lehmann's law of the continuing change systems must change as not to become less useful. For most applications changes reappear again and again several more times during the lifecycle, changes introduce new versions and upgrades of an application which we face every day.

Thus, applications are experiencing an ongoing process of development, testing and release.

As you can see, ALM is a huge complex activity of the IT companies to supply a highly innovative product to the market.
But that's, however, a broad perspective regarding the phenomenon of ALM. As it has been already mentioned, there is a need to introduce narrower, more specific customized products that is why application lifekeeping management is aimed at solving problems of individuals. All the above mentioned stages are introduced as software suites or platforms for applications determined for particular businesses.

Referring to the VTB24 Bank example, the ALM was introduced to optimize the work of the applications which number increased rapidly as the bank's activity expanded. In such a way ALM turns into an industry of the IT-market. Microsoft, IBM, Oracle, Boland and other big players introduce a set of means to support an application lifecycle (eg Visual Studio, IBM Rational Solution, FusionForce etc.). Nowadays ALM solutions are made for discrete manufacturers and include all the above mentioned components: requirement management, test and maintenance management, change management that are presented as a single integrated solution that supports variant complexity of an application. Actually, it's a good product to make money and business.

And it's should not be ignored. Since ALM is focused on transfer of the newest information throughout the whole application life and its maintenance, that's a way how to make business effective as well as to make it grow. Automatization, collaboration, synchronization, integration, innovation are ALM's best features that will surely make it grow and spread.

Responsive Designs

In the current scenario of web development, we often come across the word ” Developing Responsive Websites “. We have seen a significant change in website designing in the last few years. We all have been a part of this change as it has affected our experience on web. This article will help us understand…

In the current scenario of web development, we often come across the word ” Developing Responsive Websites “.

We have seen a significant change in website designing in the last few years. We all have been a part of this change as it has affected our experience on web.

This article will help us understand how the principle of Responsive Web Designs (RWD) has led to a completely different user experience of web and how it has changed the thought process of web developers.

What is Responsive Design ?”

Responsive design is the method to optimize the source content for output device. The web content should fit in equally well for all types of target devices and provide user a seamless experience as it switches between its mobile – tablet – laptop – widescreen external monitor.

The desktop not only gets the normal version of the website, but it might also get a widescreen layout, optimized for the larger displays. Tablets get an optimized layout, taking advantage of their portrait or landscape layouts. And then with phones, we target their much narrower width.

Whatever the device we are using to access the web, we can experience the adjustments as the browser size shifts from one size to another.

Why it is needed ?

I would like to share some survey reports that had been done recently.

“61% of users will leave a non-mobile friendly website within 5 seconds”

“31 minutes are spent on a mobile in an average day”

“Over 60% of the UK population own a Smartphone”

– (Courtesy of http://www.strategiqmarketing.co.uk/ )

The rise in mobile usage for web surfing activities is growing rapidly each year. It is expected that people will spend more time on internet using a handheld device compared to desks or laptops.

A well-designed responsive website, which is intuitive and user friendly will keep users engaged for a longer time. According to Google, the quality of the website plays a big part in its rankings on search engine results pages. If the website is not responsive for mobiles and tablets its bounce rate will increase, resulting in Google less likely to rank the website for mobile.

Benefits of Responsive Designs :

1) Responsive web design requires no resizing or scrolling enabling visitors to access the website, whenever, wherever from their favorite device.

2) We do not need to have multiple versions of our website – for desktop, mobiles and tablets. If there is a change required to be done in the website, we have to do it just once and it will take care of everything.

3) Responsive web design is now becoming a must for making the site search engine optimized.

4) User can have a seamless user experience, when the websites looks same incredible in all devices be it PC or tablet or mobile.

5) The website is going to be of higher quality and remain relevant for much longer. Below are some quick stats (courtesy of e-Marketer) that highlight the potential behind responsive web design.

• Business-to-Consumer (B2C) e-commerce is expected to hit almost $ 400 Billion for 2013.

• Mobile advertisements spending will reach $ 7.7 Billion this year alone.

• 246 Million US mobile phone users are expected this year, which is 78% of the nation's population.

• More than 58% of all US mobile phone users will access the internet via a mobile device. By 2017, this number is expected to grow to 80.7%.

Unity 3D Game Development: Advantages and Disadvantages

Within this article I will aim to cover all pros and cons when developing using Unity3D. I thought the best way to achieve this would be to get some expert advice on the matter, so I've enlisted the help of two expert mobile game developers who also have an extensive knowledge of the video games…

Within this article I will aim to cover all pros and cons when developing using Unity3D.

I thought the best way to achieve this would be to get some expert advice on the matter, so I've enlisted the help of two expert mobile game developers who also have an extensive knowledge of the video games market. On the one hand we have, Iván García Suber, Trinit coordinator, Association of Zaragoza Computer and video game developer; on the other Aitor Román Ibanez Androtiyas game developer. Between them they have done several collaborations that have appeared as apps within the Android Market, there is more famous one being Dragon Pet. I interviewed them both on their Unity 3D user experience and they shared their knowledge with me.

As industry experts and connoisseurs of the tool, they explained that one of the biggest beneficaries of using Unity 3D is Android. Being, in the market with more users and more devices in circulation has many advantages. This is especially reflected when analyzed from a social point of view.

Aitor Román explains: “We can say that Unity3D has devoted more time to prepare and to develop apps on the Android platform and it shows when its benefits.” These benefits are also taken advantage of by Google when developing games with Unity3D

Unity3D Limitations

Like any tool, it has strengths but also some limitations. The expert Ivan Garcia helps us discover more about the latter.

  • The most obvious is that it does not allow us to start from a foundation, or a template, but in some other way, and you must implement details. If you do not you'll have to start from scratch with each game. “As a general-purpose motor, it gives you nothing to work with. Some people develop games and expect it to be all” drag and drop “but it is not like that. motor to allow it to work well, “explains Ivan Garcia.
  • From a graphical point of view, it is also lagging behind compared to other engines like UDK. While in contrast, Unity 3D allows programming 'shaders', yes, from scratch. However, Ivan Garcia advised to us that that the moment of truth for small developers of the world is the graphic design for smartphones
  • A level physics engine, using using NVidia PhysX, does not offer as many features as other tools such as UDK or CryEngine. Unity 5 is expected to update the 3.3 PhysX, especially the performance issues and is expected to add other functionalities.
  • The fact that there are more expensive licenses can be a limitation for freelance developers and small development groups. The most expensive licenses provide mainly graphical and performance improvements, but only worth it if you have a medium or large equipment, and an ambitious project. Also “the developer itself, it depends on whether the developer will exploit these resources,” adds Roman Aitor.
  • As for developing games with Unity specifically for smartphones, there are some obstacles. However, you do not have to pay expensive licenses. For example, Unity free allows you to publish on Android, iPhone and Windows Phone, the most popular platforms from the last couple of years.

In conclusion , I can say that Unity 3D is a solid tool for beginners and also for users who do not have many resources at their disposal to hire people for game development. It is also this group of freelance developers and small businesses which benefit the most by using Unity.

Mobile Application Development Services

Mobile applications provide meaningful solutions to manage a business in a better way. Businesses and consumers both demand innovative & out-of-the-box mobile applications that provide sophisticated user experience. That's why, the mobile applications development is in huge demand these days. As the name suggests, they are an application software that can be installed on advanced…

Mobile applications provide meaningful solutions to manage a business in a better way. Businesses and consumers both demand innovative & out-of-the-box mobile applications that provide sophisticated user experience. That's why, the mobile applications development is in huge demand these days. As the name suggests, they are an application software that can be installed on advanced mobile devices. Mobile applications are built to run on various mobile operating systems & devices such as iOS, Android, Blackberry & Windows Phone.

Today apps help people to make bank transactions, purchase goods online, pay bills, book movie tickets, etc. Thus, users prefer to use mobile applications for various platforms like iPhone and Android to communicate with the companies. Mobile applications simplify our lives – we can make purchases, order food from the restaurant, read the news, check the weather. They are used as business diary, organizer & help to watch over our health, to read books etc …

The mobile sites have certain compensations like the development of mobile sites is cheaper. Moreover, in some cases it's simple to maintain them, they do not need installation and it's easier to promote them on the Internet. However, mobile apps are more preferred than mobile sites as it increases customers' reliability, & are easier to use Ie the application runs faster. Also you have the opportunity to use the functionality of device (the camera, GPS, etc …)

The mobile applications development has benefited both businesses and users. The number of segments this field has made a significant impact on:

Entertainment and Media – mobile application is a powerhouse of entertainment. The mobile offers the best entertainment applications like movie, music, games and fun apps.

Business – Mobile apps can help businesses to provide customer service Ie banking or transaction apps, add value apps that enhance customer relationships or experiences, selling apps based on the business intellectual property to make money.

Productivity – Very true! iPhone & Android app development has a tremendous positive impact on businesses. A number of applications have been designed by the developers to increase the productivity of the mobile users. Businesses rely on mobile apps to attract customers with its amazing and helpful features.

It is the mobile apps, through which users can entertain, enjoy and do or manage a business effectively. This app helps businesses seize the attention of their users easily and cater to their requirements effectively.

The mobile app for iPhone and Android is more convenient when it is already installed. Mobile website can be beneficial for those who can not afford to built a mobile app. At the same time mobile app should be applied for the fullest functionality. So, mobile applications have some significant advantages. Two of the main advantages of mobile applications are extensive functionality and high level of usability.

To be the chief of the market you should focus on the target audience and consumer. In such case, your own mobile app for clients' service will give you an essential advantage among your rivals. Appeal to the professionals and you will receive really quality and useful product!

Websites Are Key to Success

The day has come when small business owners must realize that having a web presence is key to their success and growth. Some small business owners have been stuck in their ways slowly seeing growth if at all over the years. It is shocking to learn how many small businesses still do not have an…

The day has come when small business owners must realize that having a web presence is key to their success and growth. Some small business owners have been stuck in their ways slowly seeing growth if at all over the years.

It is shocking to learn how many small businesses still do not have an online web presence. You would think with the influx of social media and more and more consumers taking it to the web, owners would get the hint. However, it is safe to say that at least half of all small businesses still do not have a website. What happens when customers try and search for them online and they can not find them? Lost customer! As a business owner you want your business to be as visible as possible. Your business may have the better deal or prices, but if no one can find you online then it will not matter.

Even the consumers that do not buy online still do their due diligence and research the company they are about to purchase from. They want to make sure your business is a reputable company. Having a website will also establish some credibility for your business. Customers will think wow these guys have a cool website, rather than endless Google searches that turn up nothing on your business. Do you want your customers to think you are an outdated company that is not tech savvy like the rest of the world? A website is far more important for a small business than a large business or corporation. A business needs to continue to get to the next level of their growth and success. It can not be done without a web presence. Since the introduction of smart phones and tablets, the amount of time a consumer surfs the web has skyrocketed! All age of consumers are constantly on the web looking for companies to buy from.

A website is also a good deterrent to project that your business is larger than it really is. You can have a professionally developed website that could look better than some Fortune 500 companies. When you get to that point your customers will really respect you. The great thing about the internet is that it does not care how big your company is. But most small businesses are under the impression that a website is too expensive. This could not be further from the truth. The alarming amount of small business owners not having a website could also be related to the business acumen of some small business owners. Most small business owners do not understand the importance of advertising. Having a website is another form of advertising and being visible to your customers is invaluable.